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Communication & Promotion

Concordia Student Union / Clubs  / How to Manage Your Club / Communication & Promotion

One of the biggest challenges faced by clubs is finding strategies to successfully promote their events and attract new members. Here are some ways to boost your presence on campus and online!

Club Email

When a club is granted club status, their first responsibility is the creation of an official club email address. While clubs may use any email provider, clubs may request an email account under the CSU domain (clubname@csu.qc.ca). We recommend you do this, as it provides a centralized place for all the club’s communications and helps ensure better transitions between executive teams. To request a CSU email account, send an email to the Clubs Director at clubsdirector@csu.qc.ca.

Postering

Clubs looking to promote their events and projects on campus can place posters on the poster boards. Only posters from Concordia groups or for events happening on campus may be posted. All posters must clearly display the group or organization’s name/logo and be approved and stamped by CSU, GSA, or a faculty association. Please leave a small blank space for the stamp on your poster. Posters may be brought to CSU Reception (SGW: H-711; LOY: SC-115) to be approved and stamped. Please note that posters without a stamp will be taken down. No more than 75 posters can be stamped for a single event (this number is reduced to 25 during CSU elections).

For more information, you are encouraged to review Concordia’s “Policy on the Display of Posters”.

Tabling

The CSU oversees the use of the four tables located on the Hall building’s Mezzanine. Located in an area of the downtown campus with a large amount of foot traffic, these tables are available to give clubs greater visibility, help them recruit members, and allow them to get the word out about their events and projects. You can book tables at booking.csu.qc.ca (log in with your club’s username and password). Help using CSU’s booking system can be found here.

Social Media

Many clubs use social media to advertise for their events and to recruit members. We recommend that you consider making Facebook, Instagram, and/or Twitter accounts for your club in order to ensure the greatest degree of communication and presence with your members. If your club has social media accounts, be sure to promote them on posters and at club events.

Mailing List

Clubs are advised to keep a mailing list of their members for easy communication and promotion of events. Mailchimp is a free mailing list service that clubs can use.

Club Mail Folders

The CSU provides spaces for each club and association to receive mail, faxes, and messages at either the SGW or Loyola campus. You may indicate from which campus you’d like to pick up your club’s mail on your club’s registration form. Mail folders for CSU clubs are located at the CSU office on each campus. Uncollected mail will be discarded periodically, so it is important for all clubs to check their mail often.

Faxes

Clubs can send and receive faxes from the CSU Office. Fax cover sheets are also available at CSU reception. Received faxes will be placed in your club’s mailbox at reception. Your club’s name needs to be marked clearly on the received fax, otherwise it will be considered junk and will be discarded.

Fax prices:
Received faxes: $0.10 per page
Local faxes: $0.25 per page
Canada & US: $0.50 per page
International: $2.00 per page

Note: Clubs will need to pay for faxes upfront and in cash at reception.

The Comms Office

The Clubs Communications office is located in H-725, adjacent to the CSU office. The office contains computers, professional printers, photocopiers, scanners, and paper cutters. The computers are updated with document-processing and graphic design software.

Log in to these computers with your club’s username and password. Registered clubs are automatically provided with printing funds each year. When this balance runs out, clubs will need to speak with the CSU Internal Affairs Coordinator (clubs@csu.qc.ca) to discuss adding more funds from their annual budget.

Printing/photocopy prices:
Black & white: $0.05
Colour 8.5×11″: $0.30
Colour 11×17″: $0.30

Additionally, you can print on cardstock that can be purchased from reception at a price of $0.50 per 11×17″.